Is Threads dead or alive? For those who were once active users of Threads during its initial days but later drifted away, the burning question remains: Has the app met its demise, or does it still have signs of life?
In its inaugural week, Threads saw an impressive influx of users, with over 100 million sign-ups within its initial five days. However, the enthusiasm that initially surrounded the app began to wane, with user count dropping by a staggering 80% just three months after its launch. This sharp decline signalled a significant shift in its trajectory.
So, what is the current status of Threads? Is it on the brink of demise, or is there still life left in it? In this comprehensive guide, we will unveil all the essential information you need to assess Threads' present situation and potential future.
Is Threads dead?
Threads may not be considered "dead" at this point, but its journey in the world of social media has seen some notable shifts. As of December 2023, the platform reports 73 million monthly active users, indicating that there is still a dedicated user base.
However, when we compare it to the number of monthly active users of its competitor Twitter, which boasts over 368 million monthly active users worldwide, Threads appears to be hanging by a thread, near to death, in the ongoing battle to stay relevant.
While it's not "dead" per se, Threads finds itself in a precarious position, with its user base dwindling and facing stiff competition from well-established tex-based social media platforms such as Twitter and Mastodon.
The future of Threads remains uncertain, and its ability to regain momentum and compete in the ever-evolving social media landscape will depend on its ability to innovate, retain user interest, and compete with established platforms like Twitter.